Shoppers can make their purchase through CashCare’s ecommerce partners and opt-in to a 3-12 month easy financing scheme charged at an interest rate between 0-24% depending on an individual’s risk. With around 22 million credit cards in India versus 600 million debit cards, CashCare gives an opportunity for everyone to afford the latest purchase.

How they’re disrupting

Behind the scenes, CashCare’s technology figures out a shopper’s credit rating in real-time based on the data submitted on application and builds on it known transaction, financial and behavioural data.

Disruption potential

India’s consumer finance market is expected to grow to become a $1.2 trillion opportunity by 2020

Investments and future

CashCare is looking to raise $5-7 million in series A funding to embark on its next phase of growth and expansion.